PMO Conference 2018 \\ Keynote – Giving Data a Voice: Transforming Data into Actionable Insight Through Story – Lori Silverman

Need to effectively communicate a data-driven business case? Keep people energized and engaged while sharing a bunch of numbers? Are you trying to transform a pile of statistical information into something that’s meaningful and gets people to do something different or make a decision? It’s not enough to wrap graphics and fancy visualizations around data and deliver them in a slick package. All data has a voice. How do you get it to speak? First, you need to extrapolate meaning from it, and then you must transform this meaning — these insights — into compelling stories that moves people to shift their thinking or change their behavior. Learn what’s needed to storify data and information to more quickly get your point across — and spark action.

Presentation Slides

Giving Data a Voice: Transforming Data into Actionable Insight Through Story